If you have articles on your site, as you should, and write
them yourself, consider allowing your visitors to use those
same articles on their sites or in their e-zines. In exchange,
you just ask for a link back to your site when they publish
the article.
Offer Discounts to Newsletter Subscribers
If you have a hard time getting visitors to sign up for your
newsletter, try offering them a discount on your product or
services as an enticement. The whole purpose is to get
them to keep coming back to your site for updates;
therefore, increasing the chance that they will not only
become a customer, but click through an AdSense ad.
Be Helpful to Your Visitors
Again, targeted ads provide a service to your visitors by
providing them with links to more information and products
closely related to your site.
Create a feedback page on your site. Ask your visitors what
they liked, what they’d like to see that you don’t have, and
try to gain more perspective on your average visitor’s
preferences. This will help you create new and quality
content and target your visitors with that content and
AdSense ads as well. Your helpfulness and concern pays off
for your visitor and for you.
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